Reyal by Bounty Fresh

Reyal: New Look, Same Sauce-Sarap, Sauce-Sulit Taste

When it comes to saucy and flavorful litson manok, there’s nothing like having Reyal on the dining table. Though unassuming in appearance, Reyal is something Filipino families love and look forward to for sauce-sulit, sauce-sarap litson manok. In two years’ time, it successfully captured the market’s appetite for roasted chicken that comes with a unique sauce.

In time for its second anniversary, Reyal is unveiling a new look for its brand, switching its bright yellow colors to a warm orange and changing its text logo to a much more striking cursive. The rebranding is definitely much saucy-er than ever, drawing attention to what they’re really known for — their signature litson manok sauce.

Reyal by Bounty Fresh


There’s no question how their sauce is well-loved by customers seeking affordable yet flavorful ulam for the family. It’s different from what Filipinos are used to when it comes to barbecued chicken. Instead of getting lechon sauce or toyomansi, customers get a sweet and spicy sauce that’s made with honey, chili oil and toasted garlic bits — ingredients that appeal to the Pinoy taste. Continue reading “Reyal: New Look, Same Sauce-Sarap, Sauce-Sulit Taste”

STB CE Lionel Yeo, Minister for Trade and Industry (Industry)...

Singapore Inspires with Its New “Passion Made Possible” Brand

The Singapore Tourism Board (STB) and the Singapore Economic Development Board (EDB) jointly unveiled recently a unified brand, Passion Made Possible, to celebrate Singapore and showcase it as a home to many places, people, and experiences that inspire.

This new destination brand puts forth Singapore’s unique attitude and mindset: a
passionate, never-settling spirit of determination and enterprise that constantly pursues
possibilities and reinvention.

“With Passion Made Possible, STB is presenting a brand that can tell a fuller Singapore story beyond just tourism. This brand articulates what we stand for as a country and supports the telling of many stories about this destination and its people. It will allow us to build a deeper and more personal connection between Singapore and our fans and friends, even when they are not actively thinking about travel. This brand is in line with Quality Tourism as it will appeal to the more sophisticated tourists who are seeking more aspirational value propositions in their travel” said Mr Lionel Yeo, Chief Executive of STB.

Singapore Tourism Board Chief Executive Lionel Yeo introduces Passion Ma...

Mr Lionel Yeo, Chief Executive of STB Continue reading “Singapore Inspires with Its New “Passion Made Possible” Brand”

Best Value

HANEP Buhay: Entrepreneurship Made Easy with Best Value

One of the buzzwords that emerged out of 2016 is the “side hustle”, referring to income one earns outside one’s regular job. That the first world has lent mainstream credence relatively recently to this term may be amusing to entrepreneurial Pinoys who have long practiced or recognized the need for a side hustle, or what we’ve called it for years before the modern lexicon wanted to make it hipper, the “sideline.”

HANEP Negosyo Program

Still for many, taking a full head-on plunge into entrepreneurship is intimidating, but Best Value Factory Food Outlet’s HANEP Negosyo program makes it easier for anyone trying to venture into a side business and even grow it enough to become a full-fledged entrepreneur. Continue reading “HANEP Buhay: Entrepreneurship Made Easy with Best Value”