I once read a quote that says, “All you need is love and a cup of coffee.” This seems to ring a whole lot of truth to 7 Eleven’s City Blends brand new celebrity endorsers, James Reid and Nadine Lustre, a.k.a. JaDine. They say that coffee is their constant third wheel on their dates. 🙂
For honest-to-goodness coffee, made fresh as you order, 7 Eleven’s City Blends comes in four distinct flavors – French Vanilla, Mochaccino, Brewed Coffee, and Hot Chocolate.
Lee Esguerra, PSC Marketing Communications Division Head shares, “Starting at Php20, we offer coffee oozing with honest-to-goodness flavors, just like reel-to-real life couple James and Nadine. For a year now, JaDine has been our partner in promoting City Blends. And, with the overwhelming response to the couple’s commercial last year, they will once again show everyone how honest feelings can be expressed through City Blends coffee in our new commercial.”
Made from 100% Arabica beans, the City Blends Brewed coffee boasts of an intense flavor that perks you up – perfect for those moments that you need to focus and get something done right away. On the other hand, if you like your coffee frothy and sweet, French Vanilla elicits that kilig feeling brought on by its creamy sweetness. Meanwhile, if you’re feeling like you need that perfect balance of strong and sweet flavors, get Mochaccino – a perfect blend of coffee and delicious rich chocolate.
JaDine tandem shares: “I prefer Brewed Coffee. It helps me focus on set where there are so many distractions,” said James Reid. Nadine Lustre, on the other hand, loves City Blends French Vanilla. “For me naman, I prefer my coffee sweet, as the added creamy taste perks me up,” she shared.
In line with the launch of JaDine’s new City Blends TV commercials, 7-Eleven announces its two new promos – the JaDine Limited Edition Folder and Sticker set and the Big Bear Raffle Promo – through its CliQQ rewards program. Every City Blends cup purchased earns you e-stamps, which can be used to redeem JaDine collectibles – 8 oz entitles you to 1 e-stamp, 12 oz to 2 e-stamps, and 16 oz to 3 e-stamps – in the card/app when customers have their unique barcodes scanned.
How to join the JaDine Limited Edition folder and Sticker set:
You need to collect City Blends e-stamps on your CliQQ App. There are 3 ways to redeem the limited edition JaDine Folder and Sticker set: 1) Earn 15 e-stamps and get the folder and stickers for free, 2) Earn 2 e-stamps and add Php 59, and 3) Buy it for Php 99. Promo runs from Sept. 28 to Oct. 22, 2016.
7-Eleven is also raffling off the giant teddy bear featured in the new City Blends commercial!
How to Win the Giant Teddy Bear:
Just collect 30 e-stamps to get an e-raffle entry. Promo runs from Oct. 12 to Dec. 31, 2016. Raffle draw date is on Dec. 23, 2016.
All 4 variants of City Blends are available in 740 7-Eleven stores nationwide. City Blends will be made available in 980 stores by the end of the year’s end. Stay tuned for more #JaDinefor711 posts! Follow 7-Eleven on Facebook, Twitter and Instagram, for more updates.
